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Kia Tops J.D. Power’s Initial Quality Nameplate Ranking for Second Straight Y... 2017.06.28 |
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Kia Tops J.D. Power’s Initial Quality Nameplate Ranking for Second Straight Year - After ranking highest in the entire industry in 2016,Kia improved 11 points as owners reported fewer issues with their Kia vehicleswithin the first 90 days of ownership than all other car and truck brands inthe U.S. - Kia’s Soul, Forte, Cadenza, Niro and Sorento toppedtheir respective categories, with the Cadenza achieving the lowest averagenumber of problems among all models ranked in the study “When Kia beat out the entire industry inlast year’s J.D. Power Initial Quality Study many people wondered if we couldmaintain such a lofty position. Today, the answer is loud and clear as Kia ownsthe top spot for the second straight year with more 2017 segment award winnersthan any other nameplate,” said Michael Sprague, chief operating officer andEVP, Kia Motors America. “Our back-to-back chart-topping IQS performancesreconfirm Kia’s status as today’s world-class automaker and reflect theexacting standards and craftsmanship our team members instill into every car,crossover and SUV Kia builds.” The annual report analyzed responses from77,415 respondents with regards to 243 vehicle models across 26 segments. Vehicleswere evaluated on driving experience, engine and transmission performance and abroad range of quality problem symptoms reported by vehicle owners. |
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